The open call.
American Spend is building the data layer of American commerce: the Spend Graph, Spend Market, Revere, and Knox Prime. The team is small and there is a lot to build. We care a great deal about taste.
We keep applications open even when nothing below matches your title. If you fit the culture, apply and tell us what you’d own.
Open roles.
- Head of Social: own strategy and execution across every social channel. Full-time.
Head of social.
This role will own strategy and execution across all social media channels. American Spend is building Spend Market, an information market based on what America’s buying, and we’re looking for a single person to own messaging and engagement across our channels of interest:
- Twitter/X: Our current center of gravity. The Head of Social will consistently interact with relevant partners, brands, customers, and trends.
- Instagram: Currently under-utilized with a high ceiling. The Head of Social will turn this into a channel with real impact across brands and users.
- YouTube: We believe that video will serve us as an underrated long-form anchor that feeds shorts, clips, and the rest of the brand calendar.
- Substack: We see an opportunity to establish an owned audience centered around long-form written content for our relevant verticals.
Responsibilities
- Own our multi-channel social strategy and calendar end-to-end, independently.
- Lead on X and grow Instagram from second-class into a genuine channel.
- Build out YouTube and Substack long-form as the content engine feeding everything downstream.
- Work with our CEO to decide what’s worth making, then carry it out.
- Work with our Head of Growth to help build our Partner program as our channels mature.
- Work with our Creative Director to translate our brand language to audiences across social channels.
What we’re looking for
- Internet native across multiple channels, not just someone who manages a brand account.
- Strong taste and editorial judgment about what’s worth shipping.
- Experience growing social accounts from scratch and managing a multi-channel content calendar.
- Fluent in consumer trends and the retail sector, and genuinely interested in prediction markets.
- Can speak to the impact of crypto, financial technology, and economic data sets.
- Adept at using modern tooling to create assets and content with a particular brand voice and style.
Competitive compensation, full benefits, and equity ownership.
How to apply.
One application for everything. Send who you are, what you’ve made, and what you’d own here, with links rather than a resume. If you’re applying for Head of Social, show us the accounts you’ve grown.
Reach us at careers@americanspend.com.